South African Reggae/Hip-Hop artist Don Dada releases his new single “Rise Up”








For Immediate Release: (Johannesburg) May 3, 2024:

Humanitarian, RuFF CuTT Studio owner and multi-platinum selling South African Reggae / Hip-Hop recording artist Menelik Nesta Gibbons aka Don Dada unveils his latest musical creation, the powerful single titled “Rise Up.” This soul-stirring track combines elements of Reggae and Hip-Hop, delivering a message of resilience, unity, and social justice. In “Rise Up,” Don Dada weaves a tapestry of hope, resilience, and determination. The track’s infectious rhythm and uplifting lyrics inspire listeners to push beyond their limits, embrace unity, and create positive change. Whether you’re facing personal struggles or societal injustices, “Rise Up” serves as a rallying cry for transformation


The track is produced by the Grammy award winner Bernard ‘Touter’ Harvey of the legendary Inner Circle band and the founder of Jamaica’s very own Juice TVDelroy ‘Juice’ Thompson.


“Music has the capacity to heal, even if just for a moment “ states Don Dada


Reggae is a powerful music of freedom, healing and “RISE UP” was birthed through Don Dada looking to inspire people to imagine a better future and setting goals to make that future a reality then working to achieve it to increase personal levels of optimism. “RISE UP” is now available on all digital services worldwide distributed by Tuff Gong International.


Through his works, Don Dada has continuously pioneered a new generation of hope,calling for Africans at home and across the diaspora to RISE UP and unite,if we are to build a better world for future generations to come. “RISE UP” is a call for self-reflection and to refocus our efforts and energies on coming together to build that future.  In a world grappling with numerous challenges, “Rise Up” emerges as a beacon of hope. The song’s lyrics resonate with listeners, urging them to overcome adversity, stand up for what is just, and unite in the face of social ills.


Don Dada’s distinctive voice and lyrical prowess infuse the track with authenticity and passion. the combination of Bernard ‘Touter’ Harvey and Delroy ‘Juice’ Thompson’s production seamlessly blends driving basslines, melodic strings, and infectious rhythms, creating a sonic experience that resonates with audiences worldwide. Don Dada’s heartfelt delivery invites listeners to reflect on their own journeys and find strength in solidarity.


Already having won the hearts of many people with his multi-platinum selling hit “Viva Mandela,” his singles “JAH IS GOOD” and “Heal Mama Afrika” reminding the world that pre-1873 Africa was borderless. “UNITY,” “One For Another” and “No More” look for healing and moving forward eliminating social ills and uniting to become stronger together and finally his album ALKEBULAN changing the narrative of the negative events that affect our beloved Afrika, addressing social issues while bringing messages of self-pride, love, hope, peace, reconciliation and celebration yet still capturing the essence and vibrancy of Africa.


Don Dada’s commitment to using his artistry for positive impact shines through in every note of “Rise Up.” As listeners immerse themselves in this anthem, they are reminded that collective action can transform societies and elevate humanity.




Menelik Nesta Gibbons aka Don Dada continuously pushing boundaries, changing the norm, quickly moving beyond static thinking by reinventing the game. He is fast becoming an industry thought leader by breaking tradition and creating ground-breaking possibilities for growth for himself and others in the music business. Don Dada in the entertainment industry has achieved a great deal as a Reggae/Hip-Hop artist and social influencer since he made his debut on the prestige 2016 Mandela Day Concert stage in Johannesburg, South Africa.


Don Dada in the entertainment industry has a lot of energy, enthusiasm and positivity, and with this boldness and unwavering passion for Africa to RISE, has not only achieved a great deal as a Reggae/Hip-Hop artist and social influencer but also as someone who wants to make a positive impact in the lives of others. Don Dada’s vision of united Africans is simply to encourage the youth at home and abroad to step into their destiny without fear and continue shining the light through education and unity.


Don Dada has grown his Reggae/Hip-Hop career; established himself as a social entrepreneur, motivational speaker, radio host and an events emcee, who realized early in his life that he wanted to pursue a purpose driven life.  With his vision to encourage the youth, Don Dada continues to ‘breath life through music.’